The Marketing & Sales Audit Checklist

In the current economic climate, businesses are facing unprecedented challenges as they try to stay afloat and remain competitive in their respective industries.

One of the most pressing concerns for businesses is the need to reduce costs while simultaneously maximizing their output. This is particularly true in the wake of the COVID-19 pandemic, which has disrupted supply chains, forced companies to operate remotely, and created a volatile and uncertain business landscape.

As a result, businesses are under increased pressure to find innovative ways to optimize their operations, reduce costs, and boost productivity. In this context, many companies are exploring new technologies, strategies, and approaches to help them streamline their workflows, automate key processes, and identify new opportunities for growth.

By doing so, businesses can position themselves for success in the long term, even in the face of ongoing uncertainty.

When we're pulled into personally audit marketing & sales teams and agencies, we charge $5,000+.

However, we've been asked to create a checklist that people can use to perform the audit on their own. Consider this checklist a primer for quickly discovering areas where you can save money, reduce headcount, and spend more time and money on the right things when it comes to your sales & marketing efforts.